Howard Schultz is a person who really cares about the
employs and customers of Starbuck, he also a person who outstanding
entrepreneurs and visionary leader through the business world. That is the
reason he created the book of onward.
Above is the video regarding the book of onward, it talk
about how Starbucks fought for its life without losing its soul.
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Referencing:
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Referencing:
Tutor2u.net. 2013. Starbucks - Up Close and Personal with Howard
Schultz. [online] Available at:
http://www.tutor2u.net/blog/index.php/business-studies/comments/starbucks-up-close-and-personal-with-howard-schultz/
[Accessed: 2 Dec 2013].