Tuesday, 3 December 2013

How has Howard Schultz's leadership affect the culture in Starbucks?

As we know, Starbucks is a world-wide business. Honestly, Howard Schultz’s leadership makes a big difference in Starbucks’s culture. He always has a clearness organization of job to Starbucks employees and he also provided good motivate to his employees, so people would willing to work in Starbucks. Also, Starbucks always produce new products to customer and customer always can find their desire drinks at Starbucks. Lot of people like the quality of Starbucks and this is reason that Starbucks can keep the name until today. Not only that, Howard Schultz did a good job on his leadership and organization, without that I believe Starbucks will not as successful as now.



What are the leadership skills that make a good leader? Do I see these leadership skills on Howard Schultz?

A good leader has good leadership styles and treats employees equally. A good leader follows Maslow's Hierarchy of Needs for motivation. Howard Schultz, from what I can see, is a caring person in and out of the organization. I like how he organizes the business and how he made the best coffee in the world while handling the employees needs. He is also very confident and daring with no fail. Honestly, I have not seen a democratic and laissez faire leader in one and have benefited his business and employees work environment while being respected.




Monday, 2 December 2013

How does Starbucks Organization structure look like?

Referencing: Cogmap.com. 2013. Starbucks Corporation Organization Chart | Cogmap Org Chart Wiki. [online] Available at: http://www.cogmap.com/chart/starbucks-corporation [Accessed: 2 Dec 2013].

What are the theories of motivation? And which motivation is used by Howard Schultz?

Howard Schultz used the theme of “The Starbucks Experience” as the important key principle. There are 5 key principles which are make it your own, everything matters, surprise and delight, embrace resistance and leave your mark. With the help of 5 key principles, Starbucks could able to become worldwide business and produce a quality of coffee to people. Moreover, he also used Maslow’s Hierarchy of Needs to motivate his employees.


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Referencing:

Frankson, S. 2013. Starbucks & Howard Schultz: Culture & Core Values Case Study - corevaluesinstitute.ca. [online] Available at: http://corevaluesinstitute.ca/culture/starbucks-howard-schultz-culture-and-core-values/ [Accessed: 1 Dec 2013]. 


What kind of leadership styles that Howard Schultz has been expressed to the society?

Howard Schultz is using the theories of the Maslow’s Hierarchy of Needs as a guide of being a leader, other than that, he also apply the leadership styles of democratic and laissez-faire as a leader.


Here is the analysis of Howard Schultz Maslow’s Hierarchy of Needs of Starbucks.

Physiological: Howard Schultz will fulfill the needs that his employees wanted and giving them a modern paycheck.

Safety: He provided a healthcare packages, stock opinion and career counseling to his employees and this is to increase awareness on cooperation and quality of work.

Love/Belonging: He always treats his employees like family and care about them as a responsible work.

Esteem: He always provided coffee education to build the confidence of employees as they doing their work, then provided recognition program to get the feedback from partners and also motivate employees to stay with the organization, with the behaviors that increasing degree of attachment and happiness.

Self-actualization: He actually did a constantly seeking information and feedback from partners and also often sending emails by personalized phone calls to ask for advice and feedback on products through store locations.

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Referencing:
John R. Sardelli. 2013. Howard Shultz, Starbucks, and Maslow. [online] Available at: http://johnsardelli.wordpress.com/2013/05/07/howard-shultz-starbucks-and-maslow/ [Accessed: 1 Dec 2013].

Another video is about the importance of innovation in a competitive environment where business that stand still face defeat.



Moreover, we will know the different aspects of business strategy through these two video clips. 

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Referencing: 
Tutor2u.net. 2012. Leadership - Howard Schultz on the importance of leading an innovative culture. [online] Available at: http://www.tutor2u.net/blog/index.php/business-studies/comments/leadership-howard-schultz-importance-of-leading-an-innovative-culture [Accessed: 1 Dec 2013].

What kind of person he is, as a leader?



Howard Schultz is a person who really cares about the employs and customers of Starbuck, he also a person who outstanding entrepreneurs and visionary leader through the business world. That is the reason he created the book of onward.


Above is the video regarding the book of onward, it talk about how Starbucks fought for its life without losing its soul. 

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Referencing:
Tutor2u.net. 2013. Starbucks - Up Close and Personal with Howard Schultz. [online] Available at: http://www.tutor2u.net/blog/index.php/business-studies/comments/starbucks-up-close-and-personal-with-howard-schultz/ [Accessed: 2 Dec 2013].